The space industry, once the domain of government-funded programmes like NASA’s Apollo missions, has transformed into a vibrant commercial landscape, projected to grow from $630 billion in 2023 to $1.8 trillion by 2035. At the forefront of this revolution is SpaceX, founded by Elon Musk in 2002 with the audacious goal of making humanity a multi-planetary species. By slashing the cost of spaceflight and launching Starlink—a global satellite internet constellation—SpaceX has redefined what’s possible in aerospace. This 13,000-word blog post delves into SpaceX’s business model through Porter’s Five Forces framework , explores its product differentiation strategies , and applies the Marketing 5 Ps framework to dissect its market positioning. Supported by detailed data points in USD, this analysis highlights how SpaceX maintains its competitive edge in an increasingly crowded space economy, offering insights for investors, enthusiasts, and policymakers alike. SpaceX’s Business Model:...