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Wednesday, June 25, 2025

The Big Split: A Strategic Look at How Telcos Are Reshaping Themselves

The telecommunications industry is undergoing a profound structural transformation, moving away from traditional, vertically integrated operators towards specialist business units, affectionately known as "X-Co" models. This blog post takes a deep dive into these emerging entities—ServCo, NetCo, InfraCo, and TechCo—outlining their distinct roles, strategic drivers, and intricate interdependencies. This push towards disaggregation is primarily driven by the need to unlock shareholder value, boost operational efficiency, navigate complex regulatory landscapes, and fast-track innovation in our rapidly evolving digital economy. While offering significant advantages, this strategic re-architecture introduces inherent complexities, particularly concerning IT system integration, operational coordination, and talent management, demanding meticulous planning and robust collaboration frameworks for successful implementation.


The Evolving Landscape: Why Telcos Are Breaking Up

For quite some time, UK telecommunication companies operated as all-encompassing behemoths, handling everything from laying cables to directly serving customers. However, the sector is now facing a perfect storm of pressures:

  • Stagnant Revenue Growth: Traditional services simply aren't bringing in the same bumper profits they once did.

  • Fierce Competition: Nimble, digital-native companies are quickly hoovering up market share.

  • Next-Gen Tech Demands: The requirements of 5G, cloud computing, and other cutting-edge technologies necessitate specialist focus and hefty investment.

  • Shifting Customer Expectations: Customers now expect seamless, personalised, and genuinely digital experiences.

This has led to a strategic unbundling, or "disaggregation," where telcos are separating their operations into more agile, specialised units. It's not a new phenomenon in business; industries often oscillate between periods of consolidation (chasing economies of scale) and phases of disaggregation (aiming for the benefits of specialisation). The current trend in telecom is all about unearthing latent value, sharpening operational focus, attracting targeted investments, and accelerating the pace of innovation.


Meet the X-Co Entities: Who Does What in the New Telco Model?

To truly grasp this industry shake-up, it’s essential to define the distinct roles and operational scopes of these emerging X-Co entities:

ServCo: The Customer-Centric Face

A ServCo, or Service Company, represents the customer-facing arm of a telecommunications business. Its prime objective is to manage direct customer relationships, deliver retail services, and curate compelling propositions for both consumers and businesses. Think marketing, sales, billing, and customer care.

  • What they do: Mobile connectivity, broadband (including fibre), television, digital lifestyle solutions, smart home services, and security/storage offerings.

  • Strategic Goal: To be the "primary engine for growth and transformation." By shedding the capital-intensive burden of network ownership, ServCos can plough investments into enhancing service quality, personalising customer experiences, and accelerating product innovation.

  • Investor Profile: Growth-oriented, often seeking higher margins (typically 30%+).

NetCo: The Active Network Operations Specialist

A NetCo, or Network Company, is solely dedicated to the active management and operation of the telecommunications network infrastructure. This specialisation involves the deployment, maintenance, and intricate operation of complex network elements, particularly in the context of advanced technologies such as 5G, multi-access edge computing (MEC), and Network as a Service (NaaS).

  • What they do: Manage network complexity, facilitate wholesale services sales (providing network access and capabilities to ServCos and other operators), oversee general network operations, implement and expand infrastructure (especially fibre), and manage hybrid network resources.

  • Strategic Goal: To be the "cost optimisation engine," striving to maximise results and return on investment by achieving superior operational efficiency at reduced costs. They play a pivotal role in supporting the extensive rollout of 5G and fibre networks across the UK.

  • Key Distinction: Whilst sometimes used interchangeably with InfraCo, a NetCo typically focuses on the "network-as-a-service" and active network elements, distinguishing itself from the passive infrastructure focus of an InfraCo.















InfraCo: The Passive Infrastructure Steward

An InfraCo, or Infrastructure Company, is primarily focused on the deployment, maintenance, and leasing of passive network infrastructure. These are the foundational physical assets that form the very backbone of connectivity.

  • What they do: Manage fixed networks (such as backbone, high-capacity networks, radio links, and Fibre-to-the-Home (FTTH) networks), as well as communication towers (often managed by specialist TowerCos).

  • How they work: InfraCos are frequently established through the separation of network assets from a larger service company, sometimes with additional investors or with the intent of eventual sale. This structure allows them to serve not only their former parent company but also a broader client base.

  • Investor Profile: Particularly appealing to long-term investors who are content with lower yet stable margins (typically around 5% or more). Their core strategic role revolves around maximising asset utilisation and achieving optimal operational efficiency.

TechCo: The Innovation & Digital Transformation Engine

A TechCo represents the modern evolution of traditional telecommunications companies, transcending mere connectivity provision to prioritise innovation, digital transformation, and an enhanced customer experience.

  • What they do: Characterised by a strong emphasis on client centricity, seamless digital experiences, extensive automation, and sophisticated data utilisation. They are propelled by the rapid pace of technological change and the escalating demand for digital services.

  • Strategic Goal: To transform telcos into agile, technology-focused, and innovative businesses, thereby playing a crucial part in shaping the future of communication and digital innovation. They are increasingly recognised as the future of the industry, demonstrating superior performance in capital markets through their consistent focus on new service innovation.

  • Broader Impact: The "TechCo" concept extends beyond a singular business entity; it also embodies a pervasive strategic mindset and a set of capabilities that are essential for all other X-Co entities to remain competitive. For example, NetCos are increasingly leveraging Machine Learning (ML) and Artificial Intelligence (AI) for network assurance, and ServCos are striving to deliver truly digital customer service experiences.



Why the Big Split? Strategic Drivers for Telco Structural Separation

The widespread adoption of X-Co models within the telecommunications industry isn't arbitrary; it’s driven by a powerful combination of financial, operational, and regulatory imperatives, all aimed at unlocking latent value and adapting to a dynamic market environment.












Unlocking Shareholder Value and Attracting Diverse Investment

A primary motivator for telco separation is the significant financial uplift it can generate. Disaggregated entities often achieve higher valuations than their integrated predecessors. For instance, NetCos typically command EBITDA multiples ranging from 15x to 25x, a stark contrast to the 6x to 7x average for traditional integrated telcos. This revaluation can result in the combined value of the new companies exceeding that of the original integrated entity by up to 40%. This substantial increase in valuation serves as a compelling incentive for investors and management alike.

The financial rationale behind this phenomenon is rooted in the idea that "the sum of the parts is greater than the whole." Integrated telcos, with their complex, capital-intensive infrastructure and diverse business lines, are often subject to a "conglomerate discount" in market valuations. By segmenting into specialised entities, companies create clearer, more focused investment propositions for distinct asset classes—be it passive infrastructure, active network services, customer-facing operations, or technology innovation. This transparency enables investors to allocate capital more precisely in line with their risk appetite and return expectations, thereby unlocking hidden value that was previously obscured within the larger, undifferentiated structure.

Furthermore, specialisation facilitates cheaper access to capital. Entities like NetCos, with their more predictable cash flows derived from wholesale infrastructure leasing, can raise debt more easily and finance new network deployments. Different X-Co models inherently appeal to distinct investor profiles: InfraCo investors, for example, are typically long-term oriented and content with stable, lower margins (e.g., 5%+), whereas ServCo investors seek higher growth and margins (e.g., 30%+). This tailored appeal to diverse capital sources enhances overall financial flexibility and investment capacity.

Sharpened Operational Focus and Enhanced Efficiency

Separation allows each new entity to pursue highly specialised strategies without the constraints imposed by broader corporate goals. NetCos can dedicate their efforts to optimising network infrastructure and driving cost reduction, while ServCos can concentrate solely on enhancing customer experience and accelerating digital product innovation. This focused approach leads to improved capital allocation, as resources can be deployed more efficiently within each specialised unit. Moreover, by shedding the bureaucratic overhead of large conglomerates, these focused entities can achieve greater operational agility, enabling faster decision-making and accelerated innovation cycles.

Navigating Regulatory Compliance and Fair Competition

The structural separation of telcos is often influenced by, and can proactively address, regulatory concerns. Separation can provide relief from certain pricing and customer-impacting controls, as it facilitates non-discrimination and ensures equality of access to wholesale telecom markets. For instance, the voluntary separation of O2 Czech Republic into CETIN (NetCo) was partly motivated by regulatory hurdles. In a heavily regulated industry like telecommunications, simplifying compliance is a significant advantage, helping companies avoid severe penalties and reputational damage.

While some historical separations, such as the breakup of AT&T in 1983, were government-mandated, many contemporary unbundling initiatives are self-initiated. The fact that even voluntary separations often aim for "equivalence of inputs (EOI)" demonstrates that regulatory pressures, even without direct mandates, have profoundly shaped industry best practices. This indicates a proactive stance by telcos to pre-empt intervention or to gain competitive advantages by adhering to principles of fair access and non-discrimination, which are frequently driven by regulatory considerations.

Asset Monetisation and Diversification of Revenue Streams

Telcos are increasingly recognising and monetising the inherent value of their network assets beyond traditional connectivity. This involves ventures into hosting AI data centres and hardware, and offering comprehensive connectivity services to non-telco clients. InfraCos and NetCos are continuously exploring new business lines on their existing networks, leveraging advancements like software-defined networks and API-fication to commercialise novel services. Simultaneously, ServCos can capitalise on their privileged assets—customer data, established customer relationships, retail footprint, and existing billing relationships—to cultivate adjacent revenue streams, expanding beyond core connectivity offerings.

Accelerating Innovation and Time-to-Market

The shift to X-Co models is intrinsically linked to accelerating innovation and reducing time-to-market for new services. TechCos, by their very definition, prioritise innovation and digital transformation. The act of structural separation itself presents a unique opportunity to optimise business processes and future-proof IT foundations, enabling faster adaptation to market demands. Agile ServCos and NetCos are inherently more attractive to investors due to their potential for rapid growth and innovation. This disaggregation facilitates increased agility and significantly speeds up the development and launch of new products and services.


The X-Co Ecosystem: Interdependencies and Complexities

Despite their structural separation, the X-Co entities operate within a highly interdependent ecosystem. The successful delivery of end-to-end services necessitates seamless coordination and robust interfaces among these specialised units.

The Symbiotic Relationship between NetCo, InfraCo, and ServCo

The relationship between ServCo, NetCo, and InfraCo is inherently symbiotic. ServCos, as the customer-facing entities, are fundamentally reliant on NetCos for the underlying network infrastructure and wholesale services that enable their retail offerings. This necessitates a seamless handoff of network-orchestrated resources from NetCos to ServCos to ensure continuous service delivery. NetCos, in turn, provide business support systems (BSSs) specifically designed for wholesale services, while ServCos focus on combined B2B and B2C customer-facing functionality.

Further down the value chain, InfraCos provide the passive infrastructure—such as towers, fibre, and data centres—that NetCos then utilise for their active network services. In essence, NetCo often manages the active services that run on the physical infrastructure provided by InfraCo. This layered specialisation creates a natural market split between retail (ServCo) and wholesale (NetCo/InfraCo) activities. For this model to function effectively, clear interfaces, such as B2B gateways or wholesale APIs, are crucial for facilitating efficient ordering, fault management, and reporting between these distinct entities.

How TechCo Capabilities Underpin and Enable All Other Entities

The capabilities inherent to a TechCo—its focus on innovation, digital experience, automation, and sophisticated data utilisation—are not confined to a single entity. Instead, they form the technological foundation that underpins and enables the operational excellence of all other X-Co models. Automation and data utilisation, core tenets of a TechCo, are critical for NetCos to improve operational efficiency and manage the increasing complexity of modern networks. Similarly, ServCos depend heavily on digital experience and client centricity—qualities championed by TechCos—to provide personalised services and enhance overall customer satisfaction. The innovation focus of a TechCo also drives the development of new services and technologies, such as network APIs, that can be commercialised by NetCos and ultimately delivered to end-customers by ServCos. This demonstrates that TechCo represents not just a business model, but a pervasive set of capabilities essential for the success of the entire disaggregated ecosystem.

Seamless Handoffs and Orchestration Across the Value Chain

The success of the X-Co model fundamentally hinges on the ability to achieve effective integration and seamless coordination of IT systems, processes, and data across distinct entities. This includes a critical redesign of processes, particularly for customer problem diagnosis and resolution, which must now span the ServCo-NetCo divide.

While structural separation offers numerous benefits, it inherently introduces multiple handovers and interfaces between distinct companies, each with its own profit and loss (P&L) and operational focus. A significant challenge arises in maintaining a consistent and high-quality end-to-end customer experience when the service delivery chain is fragmented across multiple specialised entities. This fragmentation can lead to potential bottlenecks and customer dissatisfaction if not managed effectively. Consequently, maintaining service assurance despite these handovers necessitates advanced orchestration capabilities, robust API integrations, and shared visibility tools across all entities. The principle of "equivalence of inputs (EOI)" becomes paramount in this context, ensuring fair and efficient interaction and preventing any single entity from gaining an unfair advantage or impeding the flow of services.

Challenges of Operating Disaggregated Models

Despite the compelling strategic advantages, the transition to and ongoing operation of disaggregated X-Co models present significant challenges that demand careful foresight and robust management.

Coordination and Integration Hurdles (IT Systems, Processes, Data)

One of the most complex aspects of structural separation is the disintegration and reintegration of IT systems. This process is "particularly complex" and can be time-consuming, often extending over two to five years. It involves a fundamental redesign and integration of critical systems, including inventory management, Business Support Systems (BSS), and Operational Support Systems (OSS).

Furthermore, managing the configuration complexity across heterogeneous networks—which often include legacy 2G, 3G, and 4G alongside emerging 5G infrastructure—is a substantial challenge. The increasing virtualisation of network functions (NFV) and the adoption of Software-Defined Networking (SDN), while offering flexibility, introduce additional layers of abstraction and complexity. The disaggregated nature of modern networks, involving a growing number of vendors and open interfaces, whilst fostering innovation, also contributes to this complexity. Ensuring interoperability and consistent configuration across diverse equipment and software requires robust and standardised automation frameworks, which are frequently lacking or inconsistently implemented. The sheer volume of network elements and the increasing frequency of changes overwhelm traditional manual configuration processes, leading to errors, inconsistencies, and prolonged service delivery times.

A fundamental shift is required in how configuration is managed, moving from treating it as "code" to treating it as "data." This is especially challenging when dealing with potentially thousands of edge locations, each with unique local requirements, hardware capabilities, and regulatory constraints. Ensuring network data resides close to the network while remaining seamlessly accessible to ServCos is also critical for operational efficiency and service delivery.

A significant operational challenge often overlooked in initial planning relates to "Day 2+" operations—the ongoing maintenance, scaling, healing, and optimisation of the network post-deployment. While automation efforts frequently focus on "Day 0" (design) and "Day 1" (deployment), the real complexities emerge in the continuous management of a disaggregated infrastructure. In such an environment, a single error can cascade across multiple services due to complex dependency graphs, leading to widespread service disruptions. This necessitates continuous investment in advanced automation, real-time monitoring, and context-aware decision-making tools to proactively manage ongoing operational complexities and interdependencies, thereby preventing costly errors and ensuring consistent service quality.

Operational Overhead and Managing Inter-company Relationships

The operational overhead can increase in a disaggregated model. Manual configuration and troubleshooting in complex, multi-vendor environments are time-consuming and resource-intensive, leading to higher operational expenditure (OpEx). Managing the relationships between distinct legal entities introduces new complexities. In models where an ICT arm leverages resources from a parent telco while retaining autonomy, conflicts over resource allocation and strategic misalignments can arise.

Furthermore, operating distinct entities can pose risks to brand unity and create challenges in cross-selling services to existing customers, potentially diluting the overall brand perception. From a customer service perspective, the need to redraw processes post-separation to manage handovers between a ServCo and a NetCo can impact customer handling time and overall satisfaction.

Potential for Skills Gaps and Organisational Silos

The rapid evolution of network technologies and the adoption of cloud-native architectures create a significant skills gap within the industry. Network engineers are increasingly expected to possess expertise in areas such as Kubernetes, cloud-native architectures, and DevOps practices, in addition to maintaining legacy systems. This creates a high cognitive load and can lead to dependence on a small number of highly specialised experts, introducing operational risk and bottlenecks for change.

Traditional telcos often grapple with rigid, complex organisational structures and entrenched siloed activities, which can hinder cross-unit collaboration even after structural separation. This means that merely splitting entities is insufficient; a fundamental shift in organisational culture and processes is required. The success of X-Co implementation hinges on a comprehensive cultural and organisational transformation, not just a technical one. Investing in talent development, fostering cross-functional collaboration, and redesigning organisational processes are as crucial as deploying new technologies to ensure long-term viability and agility.

Real-World Examples and Industry Case Studies

The strategic shift towards X-Co models isn't just theory; it's actively being implemented by telecommunications companies worldwide, demonstrating its practical application and diverse outcomes.

Illustrative Telco Splits

Several prominent examples highlight the ongoing trend of telco separation:

  • TDC Denmark: In July 2021, TDC Denmark successfully finalised its separation into Nuuday, a retail services (ServCo) entity, and TDC NET, an infrastructure (NetCo) entity. This serves as a clear instance of a self-initiated split driven by strategic clarity.

  • Telecom Italia: In March 2022, Telecom Italia completed its separation into a NetCo and a ServCo, and the company continues to engage in this asset re-allocation process.

  • Telefonica O2 UK and Vodafone UK: These two mobile operators, functioning as ServCos, established a network sharing partnership in January 2021. They jointly own Cornerstone Telecommunications Infrastructure Limited (CTIL), which operates as a NetCo, providing shared tower access and radio network sites for both ServCo partners. This exemplifies a collaborative approach to NetCo formation right here in the UK.

  • Telenet Group Brussels and Fluvius: In July 2022, Telenet Group Brussels and Fluvius, a municipal infrastructure company, combined their broadband and fibre network assets to create a new NetCo.

  • O2 Czech Republic (CETIN): A notable earlier example is the voluntary separation of O2 Czech Republic in 2014. This resulted in the creation of CETIN as a NetCo, which generated superior returns and significantly improved the country's infrastructure, with regulatory hurdles cited as a key motivation for the split.

  • China Unicom: This major Chinese telecommunications company spun off its technology unit, a move aimed at keeping pace with rivals and attracting investment for its fast-growing tech sector.

  • Italy's TIM: Similarly, Italy's TIM is preparing to sell a minority stake in its enterprise service arm, a strategic decision to focus on its core business and streamline operations.

These contemporary examples build upon a rich historical precedent. The breakup of the former AT&T Bell System in 1983 into seven regional telcos and a transport company serves as a landmark case of large-scale structural separation. Despite the initial disruption, the resulting entities emerged individually stronger and dramatically redefined from their original integrated parts.

Broader Industry Spin-off Trends (Beyond Telecom)

The trend of corporate spin-offs, driven by the desire to unlock hidden value, streamline operations, and empower business units to pursue independent strategies, is not exclusive to the telecommunications sector. This approach is a universal corporate strategy for value creation, applicable across diverse industries:

  • MTN Group: The African telecom giant is considering spinning off its highly successful Mobile Money (MoMo) platform. This move aims to unlock a higher valuation for MoMo as a fintech company, provide strategic clarity for MTN's core telecom business, improve capital allocation, and ensure better alignment with fintech regulations. This illustrates a telco diversifying into a "fintech-co" model.

  • Intel: The technology giant is spinning off its Network and Edge Group (NEX) into an independent business unit. This decision reflects Intel's broader strategy to divest non-core operations that compress profit margins and sharpen its focus on strategic growth areas like x86 and AI. This is an example of a tech company applying similar disaggregation principles.


The disaggregation of telecommunications into ServCo, NetCo, InfraCo, and TechCo models is a strategic imperative driven by the need to unlock value, enhance efficiency, and accelerate innovation. While it introduces significant complexities, particularly in IT integration and operational coordination, the potential for higher valuations, sharper focus, and increased agility makes it a compelling path forward for the industry.


Wednesday, June 18, 2025

T-Mobile's DevEdge Versus Telstra's Nokia Network as Code via muru-D Labs

Both T-Mobile and Telstra are having a crack at turning their 5G networks into programmable platforms by using standardised APIs. But their approaches are a bit different when it comes to what they're aiming for, how they're going about it, and how they're getting it done. T-Mobile's DevEdge platform, which is all hooked up with GSMA Open Gateway, is really pushing a big, broad API ecosystem for both everyday punters and big businesses, chucking in a mix of Operations Support Systems (OSS) and Business Support Systems (BSS) APIs.

On the flip side, Telstra's gone through its Muru-D Labs and Nokia's Network as Code platform, mainly focusing on OSS APIs for enterprise use cases. This lines up nicely with their Connected Future 30 strategy and the Aduna joint venture. Below, we'll compare these different ways of doing things, suss out the good bits and the not-so-good bits, see who else is using Nokia's platform, and highlight the differences in their go-to-market (GTM) and business strategies.















How T-Mobile's DevEdge Differs from Telstra's muru-D Labs with Nokia Network as Code

Scope and What APIs They're Keen On:

T-Mobile (DevEdge + GSMA Open Gateway):

  • Offers a mix of OSS APIs (like Quality on Demand (QoD), Device Status) and BSS APIs (like Carrier Billing – Check Out, Number Verification) to back up apps for both consumers and businesses.
  • Focuses on everyday consumer stuff (like gaming, streaming) and big business solutions (like IoT, edge computing), making the most of T-Mobile's massive 5G network, which covers a fair chunk of people (326 million).
  • Hooks into GSMA Open Gateway’s CAMARA-based APIs, making sure it all plays nice globally across 67 operators.

Telstra (muru-D Labs + Nokia Network as Code):

  • Mainly keen on OSS APIs (like network slicing, QoD) for business use cases, such as managing network traffic for big events, getting better visibility, and giving priority to critical services.
  • Poking around with fixed network use cases through Nokia's service orchestration software, putting a lot of emphasis on industrial applications (like mining, logistics)
  • Lies hand-in-glove with Aduna, a joint venture with 14 telcos (including T-Mobile), focusing on OSS APIs, with a fair bit less BSS integration compared to T-Mobile.

Platform and The Whole Ecosystem:

T-Mobile:

  • DevEdge is T-Mobile's very own developer portal, integrated with Open Gateway and backed by partnerships with the big cloud players (AWS, Microsoft Azure) and aggregators (like Vonage).
  • Makes a big song and dance about making it easy for developers to get stuck in, with sandboxes, SDKs, and events like the Telecommunications Network API Challenge.

Telstra:

  • Uses Nokia's Network as Code platform via muru-D Labs, which is a hub for cooking up new ideas, offering live and simulated APIs in a lab environment.
  • Got a local hackathon planned to get developers involved, focusing on innovation for businesses and testing things out in the real world.
  • Leans on Nokia's ecosystem (over 50 partners, including telcos, hyperscalers, and CPaaS providers) and Aduna's multi-telco setup.

Go-to-Market (GTM) Strategy:

T-Mobile:

  • Direct and Global: DevEdge is aimed at developers all over the world through Open Gateway’s hyperscaler partnerships and aggregators, targeting both everyday punters (like gaming, streaming subscriptions) and businesses (like IoT, enterprise connectivity).
  • Marketing Approach: Promotes developers getting involved through competitions and an easy-to-use portal, cashing in on T-Mobile's 5G leadership to get people on board.
  • Revenue Model: Makes a buck from APIs through premium services (like Go5G Plus plans, fixed wireless broadband), which aligns with their reinvestment strategy (5.09% revenue growth in Q3 2024).

Telstra:

  • Collaborative and Business-Focused: muru-D Labs and Aduna are targeting enterprise developers, with APIs dished out through Nokia’s Network as Code and aggregator platforms. The planned hackathon is all about local engagement.
  • Marketing Approach: Focuses on business-to-business (B2B) use cases (like mining, logistics) and Telstra’s Network as a Product vision, testing APIs in controlled lab environments.
  • Revenue Model: Shares costs and revenue across Aduna’s 14 telcos, aiming for high-margin business sectors (like 18% of private 5G users in mining/agriculture).

Business Strategy:

T-Mobile:

  • Prioritises getting new customers and keeping the ones they've got (0.86% churn, 834,000 postpaid additions in 2024) over handing out dividends, instead chucking money back into 5G and modernising their BSS/OSS.
  • Uses APIs to boost Average Revenue Per User (ARPU) through premium services and partnerships within their ecosystem, supporting a strong valuation (PEG ratio 1.13).

Telstra:

  • Balances the consumer and business markets, with Aduna spreading the API development costs across telcos to get the most bang for their buck.
  • Focuses on enterprise revenue and making things run smoothly, aligning with its Connected Future 30 strategy to turn network capabilities into products.

The Good Bits and the Not-So-Good Bits

T-Mobile (DevEdge + GSMA Open Gateway):

Pros:

  • Broad Ecosystem: Access to Open Gateway’s 67 operators and hyperscalers means global reach and everything playing nice, spot on for consumer and business apps.
  • BSS Integration: APIs like Carrier Billing crank up commercial innovation (like streaming subscriptions), helping T-Mobile grow (6% expected Q4 2024 revenue).
  • Developer Engagement: Competitions and a solid DevEdge portal get people involved, making the most of T-Mobile’s 5G leadership (326 million covered).
  • Consumer Focus: Lines up with T-Mobile’s "Un-carrier" strategy, boosting customer loyalty and ARPU.

Cons:

  • Limited API Overlap: Only the Device Status API overlaps with AT&T and Verizon, meaning less interoperability across the U.S.
  • BSS Gaps: The BSS API offerings aren't as comprehensive as the OSS ones, which could limit commercial use cases.
  • Competition: Copping heat from Verizon and AT&T, also being part of Open Gateway, so they've got to keep finding ways to stand out.
  • Adoption Variability: Not as many developers are taking it up in the U.S. (30%) compared to places like India (60–70%).

Telstra (muru-D Labs + Nokia Network as Code):

Pros:

  • Enterprise Strength: Focuses on high-margin B2B use cases (like managing event traffic, prioritising critical services), leveraging Telstra’s 5G and fixed networks.
  • Cost Efficiency: Aduna’s multi-telco model (14 operators, including T-Mobile) shares API development costs, making it more scalable.
  • Nokia Partnership: Nokia’s Network as Code platform (50+ partners) provides ripper tools (SDKs, sandboxes) and CAMARA/GSMA standards for interoperability.
  • Innovation Hub: muru-D Labs and planned hackathons encourage enterprise developers to get cracking and test things out in the real world.

Cons:

  • Limited BSS Focus: Aduna and Muru-D Labs are all about OSS APIs, missing out on opportunities for innovation in billing and customer management.
  • Regional Scope: Telstra’s Australia-centric approach limits global reach compared to T-Mobile’s Open Gateway ecosystem.
  • Capacity Constraints: 5G home internet is facing scalability issues, which can impact how well it delivers enterprise services.
  • Developer Onboarding: The multi-telco Aduna model might make it a bit trickier for developers to get access compared to T-Mobile’s single-operator DevEdge.

Other Operators Using Nokia’s Network as Code Platform

Nokia’s Network as Code platform, which kicked off in September 2023, has over 50 partners, including operators, hyperscalers, CPaaS providers, and system integrators. Some of the notable users include:

  • DISH Wireless (EchoStar/Boost Mobile): Teamed up with Nokia in 2023 to develop enterprise applications using 5G capabilities (like network slicing, QoS management). Uses Nokia’s platform for advanced traffic controls and device status APIs.
  • GlobalLogic (Hitachi Group): Leans on Nokia’s platform for automotive, industrial, and financial use cases, focusing on apps that are aware of the network.
  • Elmo (Estonian Company): Uses Nokia’s platform with Infobip for real-time remote driving in Helsinki, making the most of low-latency 5G APIs.
  • Other Telcos: Includes 16 operators (like AT&T, Deutsche Telekom, Vodafone) as of October 2024, with Nokia aiming for 30 by the end of the year.
  • Hyperscalers: Google Cloud is integrating Nokia’s platform to give developers better access with AI capabilities (Vertex AI, Gemini 1.5 Pro).

Key Differences in GTM and Business Strategies

T-Mobile (DevEdge + Open Gateway):

  • GTM: Straight to the developer via DevEdge, with global distribution through Open Gateway’s hyperscalers (AWS, Azure) and aggregators (Vonage). Targets both everyday punters (gaming, streaming) and big businesses (IoT, edge computing) with developer competitions.
  • Business Strategy: Chasing profits to fuel 5G growth and customer acquisition (22.19% annualised return over 5 years), using APIs to ramp up premium services and ARPU. Focuses on being top dog in the U.S. market with potential for a global ecosystem.

Telstra (muru-D Labs + Nokia Network as Code):

  • GTM: Collaborative through muru-D Labs and Aduna, targeting enterprise developers via Nokia’s platform and aggregators. Local hackathons put the spotlight on B2B innovation here in Australia.
  • Business Strategy: Balances consumer and enterprise markets, with Aduna’s cost-sharing model aimed at high-margin B2B sectors (like mining). Lines up with Connected Future 30 to productise network capabilities, with a focus on running things efficiently.

The Wrap-Up

T-Mobile’s DevEdge and Open Gateway strategy offers a much broader API ecosystem, hitting both consumers and businesses. It really makes the most of their 5G network for global reach, but they've got a few hurdles with the depth of their BSS and API overlap in the U.S. Telstra’s muru-D Labs and Nokia Network as Code, through Aduna, are more focused on enterprise OSS APIs. They get a leg up from cost-sharing and Nokia’s robust platform, but they're a bit limited by their regional focus and some gaps in BSS. Other companies like DISH, GlobalLogic, and Elmo are using Nokia’s platform for all sorts of different things, showing how versatile it is