Does Buyers Persona Matter in B2B Sales and Marketing Execution? Read here , here , here and here why it matters.
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The telco towers bonanza is still in full swing, with two incumbents on opposite sides of the world each announcing deals on Wednesday with investment funds keen to cash in on the demand for connectivity. Australian incumbent offloads 49 percent of InfraCo for nearly A$3bn Similarly Telia sells 49 percent of Norway and Finland tower ops for more than €700m In both cases, investment funds are the ones that want a piece of the action More here
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